David Beckham has unveiled his new bodywear collection for the first time and has unsurprisingly stayed close to home when picking a model for his debut H&M collection. Sporting the collection's vests and briefs, the footballer showcases his first independent foray into design - from the collection which also features T-shirts, pyjamas and long johns.
"Working with a team has always been a key part of my life and I found that to be the same when developing this range," Beckham said. "Collectively with my design team we spent time working on the feel, fit and style to ensure the product is not only something I would wear but one which I would be proud to put my name to. I always want to challenge myself and this was such a rewarding experience for me. I'm very happy with the end result and I hope H&M's male customers will be as excited as I am."
The collection, which goes on sale on February 2 in time for Valentine's Day, is H&M's latest collaboration coup, with collections from Versace and Marni already slated for launch this year.
"The David Beckham Bodywear collection for H&M is full of pieces that men will love," Ann-Sofie Johansson, H&M's head of design, said. "It's an amazing debut collection, with so much attention paid to the function and quality of the garments. David Beckham is one of the most respected men in the world today, and I can't wait to see how the range will grow and evolve in the seasons ahead."
"The collection is a first in a longterm partnership with H&M, which will seasonally develop with new styles, new fabrics and new patterns which will all follow the quality-focused blueprint of David's new classics," the brand said in a statement.
"Working with a team has always been a key part of my life and I found that to be the same when developing this range," Beckham said. "Collectively with my design team we spent time working on the feel, fit and style to ensure the product is not only something I would wear but one which I would be proud to put my name to. I always want to challenge myself and this was such a rewarding experience for me. I'm very happy with the end result and I hope H&M's male customers will be as excited as I am."
The collection, which goes on sale on February 2 in time for Valentine's Day, is H&M's latest collaboration coup, with collections from Versace and Marni already slated for launch this year.
"The David Beckham Bodywear collection for H&M is full of pieces that men will love," Ann-Sofie Johansson, H&M's head of design, said. "It's an amazing debut collection, with so much attention paid to the function and quality of the garments. David Beckham is one of the most respected men in the world today, and I can't wait to see how the range will grow and evolve in the seasons ahead."
"The collection is a first in a longterm partnership with H&M, which will seasonally develop with new styles, new fabrics and new patterns which will all follow the quality-focused blueprint of David's new classics," the brand said in a statement.
Antonio Banderas has launched The Golden Secret, a new fragrance for men and a flanker to last year’s The Secret.
The Golden Secret was developed by perfumer Christophe Raynaud, who also developed The Secret. The notes include green apple liqueur, pepper, cumin, nutmeg, cedar, amber and leather.
Antonio Banderas The Golden Secret is available in 50 and 100 ml Eau de Toilette.
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The exquisitely elegant safari was photographed by Carter Smith and styled by Antje Winter, under the direction of William Snieg.
Their legendary trunks, suitcases, picnic blankets and exclusive accessories. Louis Vuitton know how to do travel in style.
Like every season, Gucci present their men's collection in an elegant catalog that reveals all the detail of their textiles and the essence of their newest creations. The light invites us to discover their textures and the details on their corduroy jackets and cold wool scarves...
These garments are designed for the end of summer, mixing classic elegance with casual touches. Their vintage crocodile skin jackets are exquisite - truly timeless classics.
You can see the TV campaign for Force, the new scent from Biotherme Homme. The ad stars Tyson Ballou, and the new fragrance completes the brand's Force Supreme collection.
The scent is aromatic, with notes of citrus fruits, absynthe, neroli, cardamom, fresh grass, patchouli and amber.
It was created by Bruno Jovanovic. The fresh fragrance is dominated by aquatic, sweet and warm scents.
With nearly everyone in the sporting world tapping into the luxury world for collaborations, and elevating the sporting lifestyle to a new level, Reebok is fast to follow suit and has stepped up to the game with Giorgio Armani, launching a collaborative apparel collection, EA7/Reebok, and a Emporio Armani/Reebok footwear collection.
While luxury collaborations are not new in the industry, Reebok and Giorgio Armani, have a different approach from other collaborations such as Puma and Hussein Chalayan, Sergio Rossi and Alexander McQueen, or adidas Originals and Jeremy Scott, since the Puma and adidas Originals are geared towards lifestyle and Reebok is heading for more of a functional, fitness route. Sure, there is Stella McCartney and adidas, but Reebok and Giorgio Armani will be offering its activewear collection for both men and women.
The collaborative collection will feature both apparel and footwear, and for men, it will be a mix of fitted tank tops, long-sleeve technical tops, running shorts and hoods; for the ladies, there will be harem patns with matching hooded tops, slim-fit fitness pants, running tanks, t-shirts, tights, tunic dresses and more. As for footwear, the co-branded Emporio Armani/Reebok line will offer kicks ranging from dress sneakers to retro court and vintage running models. The capsule collection will include 40 apparel pieces and 15 footwear styles for each gender initially, and the collection is expected to increase in the future.
As Reebok president and chief executive officer Uli Becker described, the collection is a “convergence of fashion and sports”, and it allows Armani to get “sports credentials” while Reebok will get “style credentials”.
The collection is set to hit select stores and gym worldwide in July, so fitness buffs now can hit the treadmill in style. Armani style. And no suiting-up is necessary.
The line features an obvious streetwear look, which is combined with sophisticated touches. The clothes have lots of color, which contrasts with the campaign, where Donna Karan brings us somber, neutral tones.
Jeans are one of the items of clothing that women struggle with the most. What style suits? What shape? Ripped or classic? Cheap or expensive? People dread buying them and the vast range available make for a very daunting task at times.
SALSA JEANS SPRING / SUMMER COLLECTION 2010
The scene, a desert hidden between mountains, signifies liberty. The use and abuse of denim, authenticity, energy and a calm sensuality.
This season, the inspiration for Salsa’s Campaign is life itself. The motto is living life with passion, in the truest sense of the word.
Viva la Vida!
In Salsa Jeans`s official site you can see all models of their new Spring/Summer Collection 2010: www.salsajeans.com
